Often described as the entreprenurial one in the bunch, Sebastian is confident and skilled in his ability to plan, execute and lead creative processes. Passion for incorporating future technology in film, brand and design. With an eye for detail and passion for digitalized innovation, Sebastian creates intuitive and futuristic brand experiences.

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EXPERIENCE
Creative
︎ NOAT (2024/11 - Present)


Brand Strategist
︎ Peach Wellness App (2024/05-2024/11)


Art Director & Brand Designer
︎ Freelance (2023/09-2024/05)


Designer (6mo FTC)
︎ Boid (2023/03-2023/09)

Marketing & Product Manager (6mo FTC)
︎ Minimis Technologies (2022/09-2023/03)

Co-founder & Art Director
︎ Necito Reklambyrå (2020/09-2022/09)

Art Director
︎ Freelance (2017/06-2020/09)

Film Producer
︎ Freelance (2017/06-2020/09)



EDUCATION
Figma Masterclass @ TheFutur
︎ Course (2023)


Commercial Law II @ Mid Sweden University
︎ Course (2022-2023)

Basic Law I @ Gothenburg University
︎ Course (2022)


Digital Art Direction @ Borås YH
︎ Degree (2020-2022)



LINKS
Resumé
About
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A confident and skilled Creative Lead & Designer with a passion for pushing boundaries of the future in design and tech. With an eye for detail and deep understanding of digital trends, I create innovative, intuitive, both futuristic and functional design, that is ready for the future. 



︎︎︎ Resumé
︎︎︎ Contact
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Sigur Rós



BACKGROUND
The Icelandic post-rock band from Reykjavik has been active since 1994 with great international success. They are known for their euphoric melodies, falsetto vocals, and a language of their own.

The band has a long and humble history. Renting their studio was paid by repainting it in exchange, the singer is blind in one eye since birth, and they all grew up in working-class families of Iceland in the countryside.

Sigur Rós have also invented their own language as mentioned, as they don’t want to have to tie the lyrics to words that have meaning, says Jón Þór Birgisson (singer of Sigur Ros). The language is called Hopelandic.







RESULT
With experimental typography, the playful, euphoric, and floating feeling that Sigur Rós conveys through their music is reflected.

In the center of the cover we see an early-stage fetus, signaling the first sign of human life. Through the course of the book, we get to see the fetus, in this case Sigur Rós, from being ordinary young boys raised in Iceland’s countryside. We get to follow them through the book, to becoming the biggest happening in Icelandic music history.Like the logo, the design is playful, messy and hand-brushed. The letters are reversed in the wrong order, to show their unique way of creating music, and also to celebrate (and show) the album where they started singing in their made-up language. It gives the reversed letters a deeper symbolism for their way of singing and writing music.

Jonsi, the singer, has a unique story. Growing up in a country with a population of only about 300,000 being insecure about his sexualities, with little to no known acceptance of gay people and their rights. Jonsi fell in love with many of his best male friends which made life very complicated for him.

©2024 Sebastian Busck